Bushnell releases new premium hunting optics lines

05/4/18 12:00 PM | by

The Forge riflescope is one of the newest additions to the Bushnell lineup. (Photo: Bushnell)

Bushnell quickly announced the release of three new premium hunting optics line just a day before thousands of consumers are set to descend on the company’s booth at the NRA Annual Meeting in Dallas.

The three lines — the Prime, Nitro and Forge — will be showcased alongside Bushnell’s other optics at the industry event to be held May 4-6. Designed in the U.S., the new optics lineup will house both riflescopes, binoculars and spotting scopes set. All in all Bushnell said the three lines will encompass more than 100 new technologically advanced products focusing on bringing clarity to consumers in nearly any shooting environment.

The new optics boast Bushnell’s EXO Barrier external lens coating which molecularly bonds to the ends and fill microscopic pores in the glass for added protection that repels water, oil, fog, dust and debris.

The new series features scopes as well as binoculars. (Photo: Bushnell)

The Prime line’s binoculars, spotting scopes, rangefinders and riflescopes offers a variety of models to fit every viewing scenario. The Nitro bincoulars and spotting scopes are engineered with ED Prime Glass for true-to-life color. The Forge series of riflescopes, spotting scopes and binoculars features a bright resolution and color with adjustable heigh-magnification levers.

“Starting off with Prime and leading up to the highest level of performance with the Forge, these binoculars, riflescopes and spotting scopes will beat the competition when it matters most—in the field when everything is on the line,” Brand Manager Matt Rice said in a press release. “Throughout these lines, we’ve focused on creating the best performance in terms of contrast and resolution. They will outperform the competition, and are built on a promise to surpass our customers’ expectations.”

Leave a Reply

Your email address will not be published. Required fields are marked *

Latest Reviews

  • Giving the 'littlest shotgun' a full-sized workout (VIDEOS)

    The super-shorty SXS crafted by Youtuber Kjaskaar last year turned some heads but how does it translate downrange when stoked...

    Read Now
  • Wilson Combat expands Vickers pistol lineup with Elite Commander model

    Wilson Combat continues adding to its Vickers pistol series, debuting the new Elite Commander model chambered in both .45 ACP...

    Read Now
  • Talking EDC with Texas State Rifle Association's Mike Cox (VIDEO)

    We caught up with Mike on his working ranch in Driftwood, Texas, where, among other things, he teaches CCL classes.

    Read Now
  • Innovation looms large in Texas with ZRODELTA and U.S. Optics (VIDEO)

    ZRODELTA and U.S. Optics invited Guns.com to Champion Ranch for a display of new guns and gear they’re rolling out...

    Read Now